DISPLAY ADS

Display Advertising
Solution

Premium digital advertising experiences, natively integrated on VnExpress, helping brands reach tens of millions of users and expand reach effectively.

Why choose eClick Display Ads

Precise targeting with data and AI

FPT Online's first-party data combined with AI and Contextual Intelligence delivers ads to the right user group, in the right content stream, at the right time.

Expand and re-engage interested audiences

Lookalike and Retargeting help brands expand their pool of potential customers while continuing to reach users who have previously shown interest in or engaged with the campaign's content.

Brand safety and data transparency

Brand Safe and Data Privacy help control the display environment, protect brand image and ensure user data is used safely and transparently.

Display ad format groups

Signature

Standard display ad placements on VnExpress and Ngôi Sao, helping brands deliver striking messages and reach the right target audience.

Shopping

Customers' products are displayed and introduced flexibly across ad zones. These formats draw dynamic visual attention and are an ideal environment for brands that want to showcase products and spark an online shopping feeling.

Video

Deliver your impressive video ads at scale, with striking ad zones and a viewability rate above 80%.

Storytelling

A system of smart ad zones and eye-catching ad formats helps brands advertise in harmony with press platforms.

New format

NEW FORMAT ZONE
  • Outstream
  • Large Pin
  • Super Pin
  • Combo 4 big billboard
  • Skyscraper
  • Spin Cube
  • Scroller
  • Interactive
  • In-image Standard
  • In-image Video Takeover
  • In-image Carousel
  • IBSR
  • Data capture: Vote, Tinder card, Before–After Showcase, Under In-image
  • Conversation Ads