eClick
Menu
About us Solutions Case studies
  • Tiếng Việt (VN)
  • English (EN)
LEGAL

Privacy Policy, Terms of Use &
Cookie Policy

eClick values privacy and transparency. This page summarizes how we handle data, the terms for using the Website and how we use cookies.

Privacy Policy Terms of Use Cookie Policy
Effective from 01/11/2026
01

Privacy Policy

Effective from: 01/11/2026.

1.1

Introduction

The eClick Website (the "Website") is operated by FPT Online Services Joint Stock Company ("FPT Online", "we") (legal representative: NGUYEN THI HAI; tax code: 0305045911; address: Lot L 29B-31B-33B, Tan Thuan Street, Tan Thuan Ward, Ho Chi Minh City, Vietnam). We respect your privacy and are committed to processing personal data in accordance with Vietnamese law, including Law No. 91/2025/QH15 on Personal Data Protection and Decree 356/2025/ND-CP. This Policy explains what we collect, what we use it for, who we share it with and what rights you have.

1.2

Data we collect

  • Data you provide directly through contact/consultation forms: full name, company, job title, email, phone number, communication needs and any additional content you enter. Only fields marked as required must be completed.
  • Data collected automatically when you visit: IP address, device type, browser, operating system, pages viewed, visit time, referral source, interaction behavior (scrolling, clicks, form submissions) and search keywords entered in the Website's search bar. This data is recorded via cookies and the tracking API of a dedicated platform operated by FPT Online; see the Cookie Policy for details.
  • Data from extended features (when these are launched): Client Portal account information, campaigns, contracts, support requests, quotation/booking information, and data you enter into the ROI calculator or AI assistant. We will announce specifics when these features open.
  • We do not actively collect sensitive personal data through the Website. Please do not enter such data into free-text fields. Behavioral tracking data on the Website (via cookies and tracking API) is collected and processed only with your explicit consent.
1.3

Purposes of processing

  • Responding to consultation requests, sending quotations, and customer contact and care.
  • Operating, securing and improving the Website, and measuring content effectiveness and user experience.
  • Analyzing aggregated data on traffic and usage behavior.
  • Sending information about eClick's solutions, events and publications only with your consent, and you may opt out at any time. The content, format (email, phone) and frequency will be communicated when you register; you can unsubscribe via the unsubscribe link or by contacting eclick@fpt.com.
  • Advertising and remarketing via advertising cookies only with your consent.
  • Complying with legal obligations and resolving disputes (if any).
1.4

Legal basis for processing

We process data based on your consent (when you tick consent on a form or the cookie banner), where necessary to fulfill the request you send us, and where required by law. Consent must be clear, voluntary and given for each specific purpose; you may withdraw it at any time, and withdrawal does not affect processing carried out before. We keep records of your consent (time, scope of consent and the policy version applied).

1.5

Data sharing

We do not sell your personal data. Data is shared only in the following cases:

  • With units within the FPT Online ecosystem (including the sales team and the platform operations team) where needed to handle your request. Specifically, data collected from the Website is used internally on the Audience Data Platform (adp.eclick.vn) for operations and development, and uploaded to the Salescloud CRM platform (salescloud.fptonline.net) for customer service and care.
  • With partners who provide services to us (hosting, infrastructure, analytics, email delivery) under contracts with confidentiality terms.
  • With competent state authorities upon lawful request.

If data is transferred or stored outside Vietnam, we follow the prescribed procedures, including a cross-border data transfer impact assessment where required by law. Currently, data is stored on FPT Online infrastructure located in Vietnam (the ADP and Salescloud CRM platforms).

1.6

Retention period

We keep data only as long as necessary for the stated purposes or as required by law. Expected: contact form data and analytics data are kept for up to 36 months from your last interaction, or until the purpose of processing is fulfilled, you request deletion or withdraw consent (whichever comes first); we then delete or anonymize the data, unless the law requires longer retention.

1.7

Your rights

You have the right to: be informed about data processing; consent or not consent; access, view, edit or request correction; request a copy; withdraw consent; request deletion or restriction of processing; object to processing (including for advertising and marketing purposes); and file complaints, denunciations or lawsuits in accordance with the law.

To exercise your rights, please send a request to eclick@fpt.com or call the hotline +84-24-7300 9999 · +84-28-7300 9999, with information so we can verify your identity. We will respond within 02 working days and handle the request within the period required by law (10 to 20 days depending on the type of request).

1.8

Data security

We apply appropriate technical and managerial measures such as transmission encryption (HTTPS), access control, system monitoring and limiting who can access data. No system is completely secure; if an incident affecting your data occurs, we will notify the competent authority within 72 hours of discovery and notify you as required by law.

1.9

Children

The Website targets businesses and marketing professionals and is not intended for children. We do not actively collect data from children under 16; if we discover any, we will delete it.

1.10

External links

The Website may contain links to other websites (e.g. VnExpress, partners). This Policy does not apply to those websites; please read their own policies.

1.11

Changes to this policy

We may update this Policy and will post the new version with its update date. For significant changes, we will give a clear notice on the Website.

1.12

Contact

FPT Online Services Joint Stock Company (Tax code: 0305045911). Address: Lot L 29B-31B-33B, Tan Thuan Street, Tan Thuan Ward, Ho Chi Minh City, Vietnam. Personal data protection email: eclick@fpt.com. Hotline: +84-24-7300 9999 · +84-28-7300 9999.

02

Terms of Use

Last updated: 27/10/2026. Effective from: 01/11/2026.

2.1

Acceptance of terms

By accessing or using the eClick Website, you agree to these Terms of Use, the Privacy Policy and the Cookie Policy. If you do not agree, please stop using the Website.

2.2

Purpose of the Website

The Website introduces eClick's communication and marketing solutions (such as Display Ads, Sport Ads, SmartAds, Brandom, LUMI, TrendSense, Content Ads), knowledge content, case studies and events, and receives consultation requests from businesses. The Website is not a commitment to provide services.

2.3

Quotations, consultation and contracts

Content on the Website, including solution descriptions, ad formats, cooperation models and illustrative figures, is for reference only and may change. Contact forms, quotation requests or booking requests do not constitute a contract or binding commitment. Final terms on scope, price, timing and responsibility take effect only when both parties sign a contract or confirm in writing.

2.4

Figures and case studies

Figures on impressions, reach, engagement, campaign results and case studies are presented based on the data of specific campaigns or events, within the stated period and conditions. Past results do not guarantee similar results for future campaigns. Some features and products may be marked "Coming soon" or "In progress"; this information only reflects plans at the time of posting.

2.5

Intellectual property

All content on the Website, including text, images, designs, logos, the eClick trademark, icons, videos, source code and downloadable materials, is owned by FPT Online or its licensors and protected under intellectual property law. Customer and partner logos and content on the Website belong to their respective owners. You may not copy, distribute, modify or use them for commercial purposes without our written consent. You may view and print one copy for internal, non-commercial use.

2.6

Rules of use

When using the Website, you undertake not to:

  • Provide false information or impersonate other individuals or organizations.
  • Send malware or spam, or engage in conduct that affects the operation and security of the Website.
  • Scrape data in bulk, scan for vulnerabilities or gain unauthorized access to the system.
  • Use the Website for unlawful purposes or in ways that infringe the rights of third parties.
2.7

Client Portal account (when launched)

When the Client Portal feature opens, you are responsible for keeping your login credentials secure and for activities arising from your account. Please notify us immediately if you discover unauthorized access. Additional Portal terms will be published when the feature launches.

2.8

Automation and AI tools (when launched)

The ROI calculator, plan suggestions or AI assistant on the Website only provide estimates and reference recommendations based on the data you enter and sample data; they are not a commitment to results or financial or legal advice. Please verify before making decisions.

2.9

Third-party links and services

The Website may lead to third-party websites or services. We do not control and are not responsible for the content, policies or activities of those parties.

2.10

Disclaimer and limitation of liability

The Website is provided "as is". We strive to keep information accurate and the Website running reliably, but we do not guarantee that the Website will always be uninterrupted or error-free. To the extent permitted by law, FPT Online is not liable for indirect damages arising from the use of, or inability to use, the Website. These terms do not exclude liability that the law does not allow to be excluded.

2.11

Governing law and dispute resolution

These Terms are governed by Vietnamese law. Disputes are preferably resolved through negotiation; if unsuccessful, they fall under the jurisdiction of the competent Court in Ho Chi Minh City.

2.12

Changes to the terms

We may update these Terms and post the new version with its update date. Your continued use of the Website after the terms change is deemed acceptance of the new content.

2.13

Contact

For any questions about the Terms of Use, please contact: Email eclick@fpt.com, Hotline +84-24-7300 9999 · +84-28-7300 9999, Address Lot L 29B-31B-33B, Tan Thuan Street, Tan Thuan Ward, Ho Chi Minh City, Vietnam.

03

Cookie Policy

Last updated: 27/10/2026. Effective from: 01/11/2026.

3.1

What is a cookie

A cookie is a small file stored in your browser when you visit the Website, helping the Website remember your device and choices. Besides cookies, we also use similar technologies such as local storage, pixels and the tracking API.

3.2

How we use cookies

The Website uses four groups of cookies:

  • Essential cookies: keep the Website working (security, load balancing, remembering your cookie choices, form spam protection). This group is always on and requires no consent.
  • Analytics and performance cookies: measure traffic, most-viewed pages, navigation behavior and content effectiveness so we can improve the Website. Enabled only with your consent.
  • Functional cookies: remember preferences such as language, light/dark theme and information already entered in forms. Enabled only with your consent.
  • Advertising and tracking cookies: used to measure ad effectiveness, remarketing and show relevant content on other platforms. Enabled only with your consent.

The specific list of cookies (name, provider, purpose, duration) is in the Appendix.

3.3

Tracking API on the FPT Online platform

Besides third-party cookies, the Website records usage events through a tracking API on a dedicated platform operated by FPT Online. With your consent, the system may record: pages viewed, viewing time, clicks on elements (solution tabs, call-to-action buttons), form interactions (start, submit), search keywords, traffic source (UTM) and an anonymous identifier for the browser/device.

This data is used to measure and improve the experience and to evaluate the effectiveness of our content and campaigns. We do not use it to identify you by name, unless you have submitted a form with consent and the data is linked to fulfill your request.

This data is transmitted to and processed internally on the Audience Data Platform (adp.eclick.vn) operated by FPT Online, stored on FPT Online infrastructure located in Vietnam, for up to 36 months from your last interaction, or until you request deletion or withdraw consent.

3.4

Third-party cookies

The Website may embed third-party tools (for example Google Analytics, Google Tag Manager, Meta Pixel for analytics and advertising, or a video player). These parties may set their own cookies under their own policies.

3.5

Managing cookies and withdrawing consent

On your first visit, you will see a cookie banner with options: accept all, use essential cookies only, or customize each group. Declining is as easy as accepting. You can change your choices at any time via the "Cookie settings" link in the footer. You can also block or delete cookies in your browser settings; some features may not work properly if essential cookies are turned off.

3.6

Cookie duration

Session cookies are deleted when you close your browser. Persistent cookies last for the duration stated in the Appendix. We will ask for consent again after 12 months or when there is a significant change.

3.7

Cookies and advertising

All use of cookie data to display advertising or remarketing complies with online advertising regulations (Decree 342/2025/ND-CP) and is based only on your consent. Advertising cookies set by FPT Online may record your behavior on the Website to display FPT Online advertising on other websites owned or operated by FPT Online. You can decline or withdraw consent at any time via the "Cookie settings" link in the footer; we will then stop collecting and using your behavioral data for advertising. This data is kept only for the period stated in the Retention period section.

3.8

Contact

For questions about the Cookie Policy, please contact: Email eclick@fpt.com, Hotline +84-24-7300 9999 · +84-28-7300 9999.

Appendix: Cookie and tracking table

Name Provider Group Purpose Duration
ec_consent FPT Online Essential Remembers cookie choices 12 months
ec_uid FPT Online
(tracking API)
Behavior analytics Records usage events 12 months
ec_pref FPT Online Functional Interface, preferences 12 months
ec_ads FPT Online Advertising Learns user behavior to target FPT Online advertising on websites in the FPT Online ecosystem 12 months
eClick

About us

  • About us
  • Solutions
  • Case studies
  • Request a quote

Terms

  • Terms of service

Contact Us

Hanoi Office: 10th Floor, FPT Tower, 10 Pham Van Bach, Cau Giay Ward

Ho Chi Minh City Office: 5th - 6th Floor, Exchange Tower,
01 Nam Ky Khoi Nghia, Ben Thanh Ward

eclick@fpt.com

090 293 9644

SEND A CONSULTATION REQUEST

Industry*
Select industry
  • Automotive - Motorbikes - Mobility
  • Transportation & Logistics
  • Aviation
  • Real Estate
  • Construction & Building Materials
  • Healthcare - Pharmaceuticals - Dental
  • Beauty & Personal Care
  • Education - Training - Study Abroad - Recruitment
  • Industry - Energy - Chemicals
  • Fashion & Accessories
  • Media - Events - Content Creation
  • Technology - Software - Fintech
  • Consumer Electronics & Home Appliances
  • Furniture & Non-electric Housewares
  • Fast-Moving Consumer Goods (FMCG)
  • Finance - Banking - Insurance
  • Travel - Hospitality - F&B - Weddings
  • Entertainment & Betting
  • Games & Esports
  • Trade - Retail - Distribution
  • Telecommunications
  • Agriculture
  • Books & Stationery
  • Other
No matching industry
VND

© Copyright by eClick